Friday, January 7, 2011

Business Is A-Boomin’ – Plastic Surgery Predictions For 2011

Plastic surgeon's have more than one reason the celebrate 2011...

As we move forward into the new year, it seems only fitting to pay tribute to the many industries who have suffered the wrath of the recent economic downfall due, in part, to new, efficient and innovative replacements. From the music industry to movie rentals and even the automotive industry, many companies have been forced to evolve or simply fade into oblivion. However, the plastic surgery community need not worry, for as time continues age us all, more and more individuals are headed under the knife in search of their own little fountain of youth.

The growth in popularity for treatments such as Botox, Juvederm and others only continues to grow while the products continue to evolve, and with the U.S. in a full blown “obesity epidemic”, the number of individuals seeking body contouring procedures is also expected to increase.

Unfortunately, the popularity of cosmetic surgeries will likely result in many patients seeking discounted procedures in order to keep up. An upswing in discount injectables and surgeries performed by unauthorized or poorly trained practitioners will almost certainly incur a slew of botched results.

Conversely, the popularity of non-surgical procedures will only provide manufactures with an incentive to develop better and more effective products and treatment options. This will provide patients with more aesthetically pleasing results, and in turn, increase sales dramatically.

With the economy finally looking toward an upswing and promise of newer, safer, and more cost effective treatments on the horizon, there’s little doubt that 2011 is going to be a great year for plastic surgery.